US: Edible Garden signs exclusive deal to take its products to the Midwest

Edible Garden has signed an exclusive two-year vendor supply agreement (VSA) with Berkot's Super Foods, a family-owned grocery chain across Illinois, Wisconsin and Chicagoland.

Headquartered in Joliet, Illinois, Berkot's has been serving Midwestern communities since 1981. As part of the new partnership, Edible Garden will supply a variety of its sustainably grown products—including fresh potted herbs, hydroponic basil, cut herbs, wheatgrass, paste-style squeeze herbs, and the world's first functional pickle—Pickle Party—to all Berkot's locations.

The program will be supported by Edible Garden's merchandising solutions, including self-watering displays, fresh herb racks, and basil-specific merchandising units designed to maintain freshness and increase product visibility at the point of sale.

"We are excited to expand our footprint across the Midwest by partnering with a respected retailer like Berkot's Super Foods," said Jim Kras, Chief Executive Officer of Edible Garden. "This relationship not only supports our mission to provide fresh, locally grown, and sustainably packaged produce to communities nationwide, but also demonstrates the scalability of our self-watering display program, which enhances both retail efficiency and consumer experience."

Under the terms of the VSA, Edible Garden becomes the exclusive herb supplier to Berkot's through a Direct-to-Distribution Center (DC) program, ensuring efficient delivery and consistent quality across all locations.