After decades of eating strawberries bred for yield and transportability, you may have forgotten how magical a great berry can be.
Why it matters: New Jersey-based Oishii indoor farm wants to rekindle that magic with its Koyo Berries that arrive at local Whole Foods stores this week.
It'll cost you $10 for a four-ounce package.
This Japanese berry varietal, which ripens fully on the vine before being picked and packaged, has an intense berry flavor and fruity fragrance.
Read more at AXIOS Chicago