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Accelerating growth in the mushroom space

Strong momentum is showing signs of opportunity for growth in the organic mushroom space. That's why Highline Mushrooms is helping its partners channel continued growth in the sector.

“The organic solution for mushrooms channels a sustainable growing approach and healthy eating for a growing market segment,” shared Kelly Hale, Vice President of Sales, Marketing, and Distribution. “We see organic mushrooms trending up in both pounds and dollar sales, and Highline is here to support the growing category.” Highline optimizes a Dutch-style compost and growing technology to produce a clean, white, and dense mushroom that is produced organically, Kelly explained to me.

“We maintain complete control from substrate to shipping with compost facilities servicing each farm and temperature-controlled packing rooms to ensure optimal conditions for freshness,” she noted. “With farms strategically located across Canada, close to the United States border, we are one day away from most major U.S. cities, which ensures the freshest product hits retail shelves. We capitalize on one-touch harvesting to ensure each mushroom is harvested directly into the till that the consumer will take home and that the till is rPET and 100 percent recyclable.”

With over 40,000,000 mushrooms being hand-picked each week, Highline Mushrooms strives to be efficient with a farm-to-manufacturing mindset to meet the food demand of an expanding population.

Read more at andnowuknow.com

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