A plant-based food manufacturer is set to launch plant-based burgers after a £1.5m investment. MYCO’s plant-based protein, Hooba, is produced from vertically farmed oyster mushrooms grown at the firm’s production site in North Yorkshire.
One of MYCO’s burgers
The 20,000 sqft complex is one of the few in Britain where the protein is both farmed and produced under the same roof. According to MYCO, for this reason, their meat-free products create little food miles.
“The investment is a real game-changer as it has allowed us to move full steam ahead with our full range,” said MYCO Chairman John Shepherd. The range is expected to be available to the trade by the end of March 2024. He adds: “The goal is a trade launch in March, followed by a national rollout in supermarkets across the UK over the year.
MYCO Co-founder John Shepherd outside the firm’s Leandaming Bar HQ
MYCO CEO David Wood highlights the feedback they received on the Hooba burger at a packed industry event at the Leeming Bar production site in January. He says: “Our goal has always been to create a plant-based range that had the same mouthfeel as meat, and we were thrilled that the judges also deemed the texture to be excellent."
John Shepherd chats to guests at the recent industry tasting event to launch MYCO’s new range
“We just want to thank everyone who attended the event and for the priceless feedback that will help us further in our mission."
Having initially launched in Darlington, MYCO moved into the new unit in November 2023, ahead of a scaling-up of the business.
For more information:
MYCO Holdings
2 Union Square, Central Park
Darlington DL1 1GL
Tel.; +44 (0) 1325625 250
[email protected]
www.myco.holdings